13 Reasons Why Your Business Needs A Website

I still actually come into contact with small business owners who feel that their business doesn’t need a website. The truth of the matter is that if you business or organization doesn’t need a website then your operation probably isn’t relevant, because they key reasons to have an online presence is to accomplish these thirteen objectives that all relevant businesses and organizations should be interested in:

1. To serve your customers!
   
2. To heighten public interest
   
3. To reach a highly desirable demographic market
   
4. To reach any specialized market!
   
5. To sell things!
   
6. To create 24 hour customer service
   
7. To stay in contact with customers and sales people
   
8. To answer frequently asked questions
   
9. To allow feedback from customers
   
10. To open international markets
    
11. To reach the media
    
12. To reach the education and youth market
    
13. To release Time Sensitive Material

These thirteen reasons for a business or organization to have a website can even be summed into just two; that is, (1) To Established a 24hr Online Presence; and (2) To Network with Customers, Potential Customers, and Vendors 24hrs a day.

I talked to man once who owns an automobile customization business. He told me that he didn’t want a website because he’s been doing fine without having one; that by acquiring business ‘word of mouth’ is all that he needs. He then went on to brag about how his business is the first one that shows up in Yahoo Business Pages when you type in his businesses’ services in his local area, and he was absolutely right about that until I built a website for his local competitor later that month, which eventually knocked him down in the search-engine rankings.

I appreciate businesses who don’t want more customers than they can handle, but what this man failed to comprehend is that you don’t want a third party controlling what people know about you online; whether that be Yahoo Business Pages, or the Better Business Bureau, or Manta – you are much better off when you control your own content, and are in a position to update and modify it.

Key Relevant can setup a professional website for your business within a week, and at a price anyone can afford. There is no reason for any relevant business or organization not to have a online presence that they control.

If you don’t have a website right now, or your current website is in need of redesign please contact us today.